Real profit margin, before you spend on ads

Enter your product cost, price, and fees. See your true net margin, break-even ROAS, and where every dollar goes.

Selling price ($)

Product cost ($)

Shipping cost per unit ($)

Ad spend per sale / CPA ($)

Total ad spend ÷ number of sales.

Payment fee (%)

Fixed fee ($)

Other costs per unit ($)

Packaging, returns provision, app subscriptions allocated per unit…

Net profit per sale

Margin

Break-even ROAS

Total cost / unit

Where every dollar of the sale goes